Moodboard
Inspiration from danish artist Marco Evaristti, Vogue photographer Hans Feurer, Willem de Koonig graduate Felix Leenders, scientist Minik Rosing and Olafur Eliasson
Engaging with the circumstances and testing the sensation of the environment
Engaging with the material and testing friction
From the icky, the sticky and the feeling of being trapped to the suffocating sensation and the limited breathability
Prototyping plastic
THIS DESIGN IS CALLED PLASTIC PRAGMATIC
IT SERVES AS A CRITICAL COMMENT TO THE WAY WE CONSUME PLASTIC AND RECKLESSLY DISCARD OF IT.
IT IS SUPPOSED TO CHALLENGE THE UNINFORMED DECISIONS WE MAKE AND THE UNINTENTIONAL IMPACT IT HAS FOR ALL LIFE ON EARTH.
RIGHT NOW, WE’RE NOT TAKING IT SERIOUSLY AND IT’S PARTIALLY BECAUSE THE LIFE IT CURRENTLY IMPACTS IS THE LIFE IN THE OCEANS - A PLACE WE RARELY GO.
THE UNCONCIOUS CONSUMPTION WILL MANIFEST ON OUR SOIL, MIGRATE, INHABIT OUR LIFE AND THEN WE’LL EXPERIENCE THE EXACT SENSATIONS
THE ICKY, THE STICKY AND THE FEELING OF BEING TRAPPED AND SUFFOCATING. TO A DEGREE WHERE IT’S UNCOMFORTABLE. 
UNCOMFORTABLE ENOUGH TO DO SOMETHING ABOUT.
THIS APPAREL SOLUTION IS MADE TO ENABLE YOU TO WEAR YOUR PLASTIC BEAUTIFULLY - AS YOU ALREADY DO, BUT WITH THE SUFFICIENT SENSATIONS SO THAT IT FORCES THE DISCOMFORT OF THE ENVIRONMENTAL DISCOURSE SO YOU CAN FINALLY DO SOMETHING ABOUT IT.

You may also like